How is the Economy Changing Due to Digitalization?

Summary As technology becomes more integrated into our everyday lives it is having a prolific impact on the growth of economies around the world. At a sociology-economic level, it is estimated that digitalisation has the potential to increase GDP per capita growth rates by 40%. The creation of millionaire jobs and an estimated turnover of […]

New Payment App Tez or Google Pay

Picture Courtesy: Infiflex Summary Tez, is a Hindi word which means Hindi, is a standalone payments app that can be downloaded on Android and iOS devices. It is based on UPI, a payments protocol built by government-backed National Payment Corporation of India (NPCI). Apart from English and Hindi, “Tez” app supports various languages such as […]

Keyword Research for Google Adwords

Picture Courtesy: Scrabbl Summary Google AdWord is not the idea of running ads on Google is both tantalizing and terrifying. After all, if you do it right, AdWords could transform your business to another level. But, if you do it wrong, you could spend thousands of dollars and get absolutely nothing for your trouble. In […]

Social Media VS Social Networking

Picture courtesy: Infiflex Summary Social Media and Social Networking may be seen the same but that is not the case. To really understand the difference between the two, we first need to define them. Social Media: It is forms of electronic communication as Web sites for social networking and microblogging through which users create online communities […]

Checklist before Launching a Website

Picture Courtesy: Scrabbl Summary After all the hard work and efforts you have done to make it attractive and catchy it’s time to unleash it to the world. But, regardless of the level of experience, it can sometimes be stressful and complicated to launch a web app. A website is not only about design and […]

All About Whatsapp and Why It Is Important To Have

Summary WhatsApp Messenger is a free service, cross-platform messaging and Voice over IP service owned by Facebook. It is used to send text messages, voice messages, voice and video calls as well as sharing images, documents, user location and other media. What is WhatsApp? WhatsApp is a text-messaging service. On WhatsApp, users can send and […]

All About Digital Marketing

Picture Courtesy: Scrabbl Summary Digital marketing is a term that refers to various promotional techniques deployed to reach customers via digital technologies. Marketers describe this process as ‘the conversion funnel’. Getting your brand’s name seen in the digital space (the wide part of the funnel) is the first step which starts the user on the […]

Is LinkedIn The Most Powerful Social Networking site

Picture Courtesy: Infiflex Summary Social media refers to websites and applications that are specially designed to allow people to share contents. The ‘social’ part refers to interacting with people by sharing information with them and receiving information from them. The ‘media’ part refers to communication, like the internet (while TV, radio, and newspapers are examples […]

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